Ayelet Gneezy
The Carol Lazier and Family Endowed Chair in Social Innovation & Impact and Professor of Behavioral Sciences & Marketing, The Rady School of Management, UC San Diego
My #1 principal when deciding what to work on, is to dedicate my time and effort researching topics that matter. Focusing on what influences people’s attitudes, preferences, and behavior, I investigate sustainable behavior, health-related behaviors, and a host of other behaviors that benefit the individual and our society.